'Dear Sir or Madam' is an outdated salutation traditionally used to open formal business emails. It should be avoided for a few reasons: First，today's digitally connected world makes it easier than ever to find out who you're emailing. Second，this greeting may not be reflective of the recipient's gender. And third，it's vague and a bit lazy. Be more proactive about searching Google，LinkedIn，or the company's website to learn more about the person you're addressing your email to.
“亲爱的先生或女士”是一个过时的称呼传统上用于打开正式商务电子邮件。有几个原因可以避免：首先，今天的数字连接的世界让你比以往任何时候都更容易找到你在发邮件。其次，这种问候可能并不反映接受者的性别。第三，它是模糊的和有点懒惰。更主动地搜索谷歌、领英或公司网站，以了解更多关于你的邮件地址的人。
商务邮件开头经典问候语 1. 你位高权重责任轻,钱多事少离家近,每天睡到自然醒,工资领到手抽筋,别人加班你加薪! 祝生意兴隆,财源滚滚! 祝大展宏图,财源亨通! 2. 灿烂的阳光,温柔来拥抱;和煦的清风,清凉身边绕;灿烂的微笑,尽情脸上。
When is it appropriate to use "Dear Sir or Madam?" In today’s business world，that answer is "Never." I’ll also accept，"Fifty years ago" and "Hell no，" for good measure. But it’s polite! It’s business formal! You’ve seen it done countless times! So，why should you avoid it?
一、英文邮件开头问候语：1、I hope you are well.我希望你一切都好。2、I hope you enjoyed your holiday and are finding it easy to settle back in to work.我希望你已经好好享受假期并且很快重新投入工作。。
什么时候用“亲爱的先生或女士”合适？在当今的商业世界里，答案是“绝对不会。我也接受了，“五十年前”和“地狱不”，这是一个很好的标准。但这是有礼貌的！这是公事公办！你已经看过无数次了！那么，你为什么要避免它呢？
Ideally，you want to grab your recipient’s attention in 30 seconds or less，and starting with "Dear Sir or Madam" is not a great way to do this.
Don’t let your first impression be the wrong one，and never sacrifice good communication skills for what seems like a quick-and-easy win. Here are a few reasons why you should never use "Dear Sir or Madam" and several alternatives to employ in its place.
理想情况下，您希望在30秒或更短的时间内抓住收件人的注意力，以“亲爱的先生或女士”开始并不是一个很好的方法来做到这一点。
不要让你的第一印象是错误的，永远不要为了一个看似快速和容易的胜利而牺牲良好的沟通技巧。以下是为什么你不应该使用“亲爱的先生或女士”和几个替代方法来代替它的原因。
Why You Shouldn’t Use "Dear Sir or Madam"为什么不用“亲爱的先生或女士”
1. It’s lazy
In the age of the internet，it’s possible for you to find almost anyone’s name and information. Spend time on a company’s website or LinkedIn page to gather clues about who you should email.
If you need to send an email to the company’s marketing manager but don’t have their information，send an exploratory email to the generic company inbox -- usually found on the "About Us" or "Contact Us" page.
1.懒惰
在互联网时代，你几乎可以找到任何人的名字和信息。花时间在公司的网站或LinkedIn网页上收集你应该给谁发邮件的线索。
如果你需要给公司的营销经理发一封电子邮件，但又没有他们的信息，那就给通用的公司收件箱发一封试探性的电子邮件——通常可以在“关于我们”或“联系我们”页面找到。
It will require a little more time than sending a direct but unaddressed message to the team or person you’re trying to reach，but this approach also signals you’re interested in learning who this person is and how to address them correctly.
英文商务邮件开头寒暄，You’re also more likely to get a response to this request for help than if you send a canned email addressed "Dear Sir or Madam."
Another common scenario in which to use "Dear Sir or Madam" is when turning in a cover letter or resume for a job. It can be difficult to know who you’re submitting your application to，but this isn’t an excuse to slap a "Dear Sir or Madam" on your greeting and call it good.
Instead，customize it to the department you’re applying to or the hiring manager who will inevitably read your letter.
For example，if you’re submitting a cover letter for a job in the Sales Department，address your application to，"Dear Hiring Manager，" or "Dear [Company name] Sales." These salutations are friendlier，less formal，and give you an accessible，conversational first impression.
你也更有可能得到回应这个请求的帮助，而不是发送一个写着“亲爱的先生或夫人”的邮件。
另一种常见的情况是在提交求职信或简历时使用“亲爱的先生或夫人”。你可能很难知道你的申请是谁，但这并不是一个借口，拍一“亲爱的先生或夫人”在你的问候和称它好。
相反，要根据你申请的部门或不可避免地阅读你的信件的招聘经理来定制它。
例如，如果你要提交一份销售部门的求职信，请将你的求职信寄给“亲爱的招聘经理”或“亲爱的[公司名称]销售”。这些称呼是友好的，不那么正式，并给你一个平易近人，对话的第一印象。
商务信函英语问候语 1. Please send your reply by messenger.2. Please reply immediately.3. Please favor us with your reply as early as possible.4. Please write to us by tonight's mail, without fail.5. M。
2. It’s exclusive
Not everyone will identify with "Sir" or "Madam." You never want to offend or assume the gender conformity of a business associate or peer. If you do guess a contact’s gender -- and guess wrongly -- you’ll immediately raise red flags and risk your ability to do business with them.
As a rule of thumb，never assume your email recipient identifies with "Sir" or "Madam，" even if their name or email address leads you to believe one or the other of these greetings would be appropriate. Take the time to learn who they are，and if you have their name，use it in your greeting.
2.独享
商务英语邮件问候语---起首句 I am very much pleased to inform you that。 With great delight I learn that。I was glad to receive your letter of.. In reply to your letter of 31October, I。I am。
不是每个人都认同“先生”或“女士”。“你永远都不想冒犯或假定你的商业伙伴或同伴的性别一致性。如果你确实猜到了某个联系人的性别——并且猜错了——你将会立即竖起危险的信号，冒着你与他们做生意的能力。
作为一个经验法则，永远不要认为你的电子邮件收件人认同“先生”或“夫人”，即使他们的名字或电子邮件地址会让你相信这些问候中的一个或那一个是适当的。花点时间去了解他们是谁，如果你有他们的名字，在你的问候中使用它。
3. It’s a symptom of a larger problem
There are usually two scenarios in which you use "Dear Sir or Madam" and neither are promising. Either you really don’t know the recipient’s name and you’re going to send them an email anyway or you’re sending bulk email you don’t have the time or resources to personalize.
These situations are symptoms of a larger outreach problem. If you don’t know the name of your email recipient but still feel you must email them，consider modernizing your outreach strategy. Emailing someone you don’t know is called "cold email" and is generally considered a bad thing.
Take time to learn who you’re emailing，connect with them first by following and engaging with them on social media，and enjoy better response rates and richer relationships born from "warm outreach."
If you’re sending bulk email and find yourself without the time or resources to customize your outreach，this is a larger problem. A recent study by Experian shows transactional or triggered emails receive eight times more opens and greater revenue than regular bulk emails.
Bulk email is also more likely to send your emails -- even your non-bulk emails -- to spam. And many businesspeople have found bulk emails have stopped working for them altogether.
Personalized emails are what earn today’s salespeople the open. Learn who you’re emailing，what’s important to them，and why they should listen to what you have to say.
3.这是一个更大问题的征兆
通常有两种情况，你使用“亲爱的先生或夫人”，都没有希望。要么你真的不知道收件人的名字你要给他们发一封电子邮件无论如何或者你正在发送大量的电子邮件你没有时间或资源来个性化。
这些情况是一个更大的推广问题的症状。如果你不知道你的邮件收件人的名字，但仍然觉得你必须给他们发邮件，考虑更新你的推广策略。发邮件给你不认识的人被称为“冷邮件”，通常被认为是件坏事。
花点时间了解一下你发邮件的对象，先跟他们联系，在社交媒体上关注他们并与他们接触，并享受更好的回应率和更丰富的关系，这些关系都是通过“热情的延伸”产生的。
如果你正在发送大量的电子邮件，却发现自己没有时间或资源来定制自己的扩展，这就是一个更大的问题。Experian最近的一项研究显示，交易性或触发的电子邮件的打开次数是普通大宗邮件的8倍，收入也更多。
大量的电子邮件也更有可能把你的电子邮件——甚至是你的非大宗邮件——发送给垃圾邮件。许多商务人士发现，大量的电子邮件已经完全停止为他们工作。
个性化的电子邮件为今天的销售人员打开了大门。了解你发邮件的对象，对他们来说什么是重要的，以及他们为什么要听你说什么。
4. It’s like saying，"Hi，I’m a stranger"
"Dear Sir or Madam" is like starting an email with，"Hi，I’m a stranger，" or "You don’t know me but …" If you’re a salesperson，you don’t want this to be the tone you set for prospect outreach.
You want to be as familiar and friendly with as possible -- and that requires you to research and get to know them.
If you’re reaching out to a business associate for the first time，your first impression should be that of someone who’s proactive and curious about learning who they are.
And if you’re submitting a cover letter or resume，your first email should be one that sets you apart from the crowd -- something "Dear Sir or Madam" does not do.
4.就像在说“嗨，我是个陌生人”
“亲爱的先生或夫人”就像在邮件的开头，“嗨，我是个陌生人”，或者“你不认识我，但是……”一样，如果你是一名销售员，你不希望这成为你未来拓展工作的基调。
你希望尽可能地熟悉和友好，这需要你去研究和了解他们。如果你是第一次接触一个商业伙伴，你的第一印象应该是一个主动和对了解他们是谁感兴趣的人。
如果你要提交求职信或简历，那么你的第一封邮件应该让你与众不同——比如“亲爱的先生或女士”做不到。
'Dear Sir or Madam' in an Email
I've explained why you shouldn't use 'Dear Sir or Madam，' but how do you put that advice into practice when you're composing，say，an email?
If you can't find any information about the person you're emailing，it might be appropriate to use，"To Whom It May Concern." It's formal，respectful，and inclusive.
Before using this greeting，however，ask yourself，"Who is the intended recipient of this message?" If that answer is，"Anyone，" use "To Whom It May Concern."
邮件中“尊敬的先生或夫人”
我已经解释过你为什么不应该使用“亲爱的先生或夫人”，但是当你写邮件的时候，你如何把这个建议付诸实践呢？
如果你找不到任何关于你发邮件的人的信息，这可能是合适的。“它可能涉及到谁。”它是正式的，尊重的，和包容的。
但是，在使用这个问候语之前，请问自己：“谁是这个消息的预定接收者？”如果这个答案是，“任何人”，使用“它可能关心的人”。
'Dear Sir or Madam' Cover Letter
If you conduct your research and still can't find who to address your email to，consider using an alternative like，"Dear Hiring Manager，" or "Dear [Team name]." For example，if you're applying for a position on a company's sales team，you might say，"Dear Sales Team."
This ensures your language is broad but also personalizes your greeting slightly.
亲爱的先生或夫人的求职信
在求职信中称呼某人时，重要的是不要使用“亲爱的先生或女士”这样正式的称呼。
如果你进行了你的研究，仍然找不到给谁发邮件，考虑使用另一种方法，比如“亲爱的招聘经理”或“亲爱的[团队名称]”。例如，如果你在申请公司销售团队的一个职位，你可能会说，“亲爱的销售团队。”
这确保你的语言是广泛的，但也个性化您的问候略有。
"Dear Sir or Madam" Alternatives
24. Please favor us with your reply as early as possible. 25. Please write to us by tonight's mail, without fail. 26. May we remind you that we are still awaiting your early reply. 27. May we request the fav。
We’ve talked about why you should leave "Dear Sir or Madam" in the Mad Men era，but you need something to use instead. So，what should it be? Here are a few good alternatives:
"Dear Sir or Madam" Alternatives
We’ve talked about why you should leave "Dear Sir or Madam" in the Mad Men era，but you need something to use instead. So，what should it be? Here are a few good alternatives:
“亲爱的先生或女士”备选方案
我们已经讨论过为什么你应该把“亲爱的先生或女士”放在《广告狂人》时代，但是你需要一些东西来代替。那么，它应该是什么呢？以下是几个不错的选择：
"Hello，[Insert team name]"
"Hello，[Insert company name]"
"Dear，Hiring Manager"
"Dear，[First name]"
"To Whom it May Concern"
"Hello"
"Hi there"
"I hope this email finds you well"
"Dear [Job title]"
"Dear Recruiter"
"Dear Customer Service Team"
"Dear Search Committee"
"Good Morning"
Tact，effort，and time are the three magic ingredients required for sending responsible，successful business emails. Make sure you give each piece of correspondence the same attention -- no matter how small or insignificant it might seem.
机智、努力和时间是发送负责、成功的商业邮件所需的三个神奇要素。确保你对每一封信件都给予同样的关注——不管它看起来有多小或多么微不足道。
And make sure you don’t kill all your good work in the greeting with crutch words，a lackluster message，or the wrong sign off.
在问候的时候，一定不要用没有光彩的信息或错误的结尾来毁掉你所有的好作品。
